bait-and-switch product

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• bait and switch — n: a fraudulent or deceptive sales practice in which a purchaser is attracted by advertisement of a low priced item but then is encouraged to purchase a higher priced one – called also bait advertising; Merriam Webster’s Dictionary of Law.… …   Law dictionary

• bait-and-switch — ˌbait and ˈswitch adjective [only before a noun] MARKETING if sellers use bait and switch methods, they attract customers by telling them about a cheap product which may or may not exist, and then persuade them to buy a more expensive one: •… …   Financial and business terms

• bait-and-switch — v. The practice of advertising a product or service at a low price to bring customers into a store and, once they are there, urging them to buy a more expensive product or service by disparaging the original item or by saying that it is no longer …   Law dictionary

• Bait and switch — In retail sales, a bait and switch is a form of fraud in which the party putting forth the fraud lures in customers by advertising a product or service at an unprofitably low price, then reveals to potential customers that the advertised good is… …   Wikipedia

• bait and switch — noun a) An unscrupulous and sometimes illegal sales technique, in which an inexpensive product is advertised to attract prospective customers who are then told by sales personnel that the inexpensive product is unavailable or of poor quality and… …   Wiktionary

• Bait And Switch — A dishonest marketing tactic in which a marketer advertises a very attractive price/rate/term that is really a teaser rate meant to attract customers. Once the customer comes into the store/office to inquire about the advertised price/rate (the… …   Investment dictionary

• bait and switch — noun a deceptive way of selling that involves advertising a product at a very low price in order to attract customers who are then persuaded to switch to a more expensive product • Hypernyms: ↑selling, ↑merchandising, ↑marketing …   Useful english dictionary

• bait and switch —    A dishonest sales practice in which a business attracts customers by advertising a bargain price for an item and then claims that the advertised item is no longer available, attempting to switch the prospective customer to a more expensive… …   Business law dictionary

• bait and switch — A deceptive sales practice. Such tactic usually involves advertising a low priced product to lure customers to a store, then inducing them to buy higher priced models by failing to stock sufficient quantities of the lower priced item to satisfy… …   Black's law dictionary

• bait and switch — A deceptive sales practice. Such tactic usually involves advertising a low priced product to lure customers to a store, then inducing them to buy higher priced models by failing to stock sufficient quantities of the lower priced item to satisfy… …   Black's law dictionary

• bait, switch — v. The practice of advertising a product or service at a low price to bring customers into a store and, once they are there, urging them to buy a more expensive product or service by disparaging the original item or by saying that it is no longer …   Law dictionary